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How Robust is your Strategy cont 1

How robust is your Transport Strategy? (continued)

When formulating the coherent QUAD Strategy Initiative, careful attention was paid to include all 10 structural components deployed in fundamental finite element structural engineering relationships, meaning each of the 10 components in this pyramid-like structure contribute equally to the structural integrity of the system. In this instance, four nodes in the system (Profit, Price, Performance and Sustainability) were chosen to figuratively represent all aspects of the business. The crucial unidirectional relationships connecting these nodes form the tactical framework of the Strategy Initiative and are represented by six "pin-jointed" links attaching them to the nodes.Principal Node 1: Profit In the case of private fleet operation, Shareholder Value is measured in terms of contribution to service delivery and considered an overhead expense. In the event of the business being a road transport Carrier, Profit is considered first and foremost in justifying the investment, and pivotal to the success of the enterprise. Either way, in this instance it is considered the Principal Node.Tactical Node 2: PricePrice is the result of forces governing Income, which includes all aspects relating to Marketing, Sales, Branding and the Company’s standing with stakeholders.Tactical Node 3: PerformancePerformance is taken to mean the application or use of resources in extent to which an investment produces Value, and encompasses every aspect of a business essential for competitiveness.Tactical Node 4: SustainabilityRefers to the business being viable, which infers its ability to operate without being subsidised.

Fig 2

As can be noted in (Fig 2), Three Primary links (PL-1, PL-2, and PL-3), in that order, connect the Principal (Profit ) node to the three Tactical nodes: Price, Performance and Sustainability. Three Secondary links (SL-1, SL-2 and SL-3), in that order, connect the Tactical nodes: Price, Performance and Sustainability, forming the foundation on which the Principal node (Profit) is supported.

Performance is taken to mean the application or use of resources in extent to which an investment produces Value, and encompasses every aspect of a business essential for competitiveness.

As Safety is the Primary consideration in road transport Strategy planning, it should never be compromised by poor vehicle maintenence practices

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